ŠKODA extends sponsorship and unveils 2014 Tipperary GAA strip

*Please note images attached with captions below*

 

ŠKODA extends sponsorship and unveils 2014 Tipperary GAA strip

 

Tipperary GAA launch new website 

 

Friday, 6th December 2013 – ŠKODA Ireland has unveiled the new 2014 Tipperary GAA strip at Croke Park and announced that it will be extending its sponsorship by another year with over €800,000 invested in the Premier County since the start of the sponsorship.

 

Tipperary Senior hurling stars Brendan Maher, Noel McGrath and Kieran Bergin along with Tipperary Senior Football Captain Paddy Codd and Senior Footballer Alan Campbell were on hand to showcase the new strip and discuss ambitions for the 2014 championship season.

 

The full sponsorship of Tipperary GAA covers both the hurling and football codes and includes all grades from minor to senior inter-county teams over the next year. As part of the extended sponsorship agreement, the new look Tipperary jersey for the 2014 season was unveiled displaying the ŠKODA brand name and an 1884 motif in honour of the foundation of the GAA in Thurles on November 1st 1884.

 

The Tipperary County Board have also announced the launch of the new look Tipperary GAA website www.tipperary.gaa.ie Among the highlights of the new website are a greater emphasis on easy access to information, more advertising space for sponsors, an expanded online shop to purchase Tipperary GAA products including the new jersey and much improved results and fixtures information.

 

Commenting on the sponsorship agreement, Sean Nugent, Tipperary County Board Chairman said “Tipperary County Board is delighted to announce that ŠKODA is extending its sponsorship agreement. The first three years of the sponsorship saw ŠKODA bring a real commitment to grass roots supporters and we’re looking forward to seeing both sides enjoying success in the 2014 championship season.”

 

Raymond Leddy, Head of Marketing & Product, ŠKODA Ireland added “Since we came on board as partners of the Premier County in 2011, we have evolved the sponsorship to involve our network of dealers across the country to support GAA at a local level as well as county level.  The ethos of the GAA is an excellent fit for our business and allows us to drive awareness of the ŠKODA brand amongst GAA supporters. The Tipperary sponsorship has been an integral part of our marketing efforts which has seen ŠKODA increase market share from 5.2% back in 2011 to record share of 6.7% as it is today.   We are delighted to work with Tipperary GAA for another year and look forward to driving towards success in 2014.”

 

ŠKODA has used the Tipperary GAA partnership as a platform for developing a programme of local dealer sponsorships with grass roots GAA clubs including Tipperary dealer Ryan Motor Power who sponsor the Tipperary Camogie; Waterford dealer Martin Barrett who sponsor De La Salle GAA Club, Waterford; Sligo dealer Burns Car Sales who sponsor St. Johns GAA Club, Sligo; Kerry dealer Liam Lynch Car Sales who sponsor IT Tralee; Wicklow dealer Sinnott SKODA who sponsor Rathnew GAA Club and Bandon dealer Finbarr Galvin Ltd who sponsor Bandon GAA Club.

 

The 2014 Tipperary GAA jersey is available for a RRP of €60 and it is available for sale in the Tipperary GAA shop in Thurles, online with Tipp GAA and O’Neill’s and in other retail outlets in Tipperary and nationwide.

 

ENDS

 

Issued by Murray Consultants for and on behalf of ŠKODA

 

Captions:

 

ŠKODA extends sponsorship and unveils 2014 Tipperary GAA strip

 ŠKODA Ireland Unveils the new Tipperary GAA Strip for 2014

Image: 816099: ŠKODA Ireland has announced the extension of its sponsorship of Tipperary GAA by another year, bringing its investment over the four year partnership to €800,000. To mark the deal, the new 2014 Tipperary GAA strip was unveiled at Croke Park today. The strip features a special 1884 motif to commemorate 130 years of Tipperary GAA. Pictured at Croke Park announcing the extension of the ŠKODA sponsorship, from left, Tipperary county board chairman Sean Nugent, Tipperary GAA Board Secretary Timmy Floyd and Ronan Power, dealer principal, Ryan Motor Power, Clonmel.

 ŠKODA Ireland Unveils the new Tipperary GAA Strip for 2014

Image: 816064: ŠKODA Ireland has announced the extension of its sponsorship of Tipperary GAA by another year, bringing its investment over the four year partnership to €800,000. To mark the deal, the new 2014 Tipperary GAA strip was unveiled at Croke Park yesterday. The strip features a special 1884 motif to commemorate 130 years of Tipperary GAA. Pictured at Croke Park announcing the extension of the ŠKODA sponsorship are Tipperary senior stars, from left, Paddy Codd, football, Kieran Bergin, hurling, Alan Campbell, football, Noel McGrath and Brendan Maher, both hurling.

 ŠKODA Ireland Unveils the new Tipperary GAA Strip for 2014

Image: 816124: ŠKODA Ireland has announced the extension of its sponsorship of Tipperary GAA by another year, bringing its investment over the four year partnership to €800,000. To mark the deal, the new 2014 Tipperary GAA strip was unveiled at Croke Park yesterday. The strip features a special 1884 motif to commemorate 130 years of Tipperary GAA. Pictured at Croke Park announcing the extension of the ŠKODA sponsorship are Tipperary senior stars, from left, Noel McGrath, Paddy Codd, Alan Campbell, Kieran Bergin and Brendan Maher, with future Tipperary stars, from left, Danny Shelly, age 6, from Killusty, Rory O’Mahony, age 6, from Fethard, Charlie Walsh, age 6, from Fethard, and Sam Coen, age 5, from Fethard.

 ŠKODA Ireland Unveils the new Tipperary GAA Strip for 2014

Image 816063: ŠKODA Ireland has announced the extension of its sponsorship of Tipperary GAA by another year, bringing its investment over the four year partnership to €800,000. To mark the deal, the new 2014 Tipperary GAA strip was unveiled at Croke Park yesterday. The strip features a special 1884 motif to commemorate 130 years of Tipperary GAA. Pictured at Croke Park announcing the extension of the ŠKODA sponsorship are Tipperary senior stars, from left, Noel McGrath, Paddy Codd, Alan Campbell, Kieran Bergin and Brendan Maher, with future Tipperary stars, from left, Carlie Walsh, age 6, from Fethard, Danny Shelly, age 6, from Killusty, Rory O’Mahony, age 6, from Fethard, and Sam Coen, age 5, from Fethard.

 

 

For further information about ŠKODA, please contact:

Diarmaid Walsh or Amanda Farrell

Tel: +353 1 498 03 00

Email: diarmaid.walsh@murrayconsult.ie / afarrell@mcsquared.ie

Facebook: SkodaIreland

Twitter: @SkodaIRL

Web: www.skoda.ie

 

For further information about Tipperary GAA, please contact:

Tel:

Email:

Facebook: tiobraidaranngaa

Twitter: TipperaryGAA

Web: www.tipperary.gaa.ie

 

 

 

Diarmaid Walsh
Senior Account Executive
Murray Consultants LimitedLatin Hall
Golden LaneDublin 8PR Award for Excellence 2011 – Best Use of New Media

 

Tel: + 353 1 498 0300
Mob: +353 87 1437350
Fax: + 353 1 498 0344
Email: dwalsh@murrayconsult.ie
http://www.murrayconsult.ie

Comments are closed.